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Marketplace powerhouses realize that the secret to competitive advantage lies in savvy data management. As a retailer or distributor of products, your sales data is prime to be mined for incremental sources of revenue, differentiation from your competitors, and enhanced customer and vendor relationships. By investing in your data, the money earned through smart trade-information management can be used to command attention and grow your market share. MSA has become the premier provider of large scale supply chain information management and integration services to customers world-wide. Regardless of where you are within the supply chain, establishing a strategic partnership with MSA provides the ability for you to use pertinent data to make informed decisions for improving your current business practices. Distribution Through our Information Management Solutions business with leading manufacturers, MSA has longstanding relationships with virtually all distribution leaders in the Consumer Packaged Goods (CPG) marketplace. Many have been participants in our Reseller Information System (RIS) program since its inception 12 years ago, building win-win partnerships with manufacturers in the tobacco, candy, snacks, beverages, publications and other industries. RIS' unique data-cleansing, warehousing, multiple source data integration and reporting services, however, can also be applied directly to a distributor's own operations, giving you: Accurate sales data for each ship-to location, synchronized to your own data hierarchies Intelligence from integrating external or internal data for holistic views of suppliers and customers Fast turnarounds on web-based reporting for easy internal or partner use Subscription, "fact-based" data services for vendors that set you apart, and Value-added rebate programs for customers that can be tracked and tweaked for compliance, impact and profit Retail Securing MSA as a partner puts the retailer's critical data management operations in the hands of a longstanding expert. We have 40 years experience with sales and marketing data of all types, including scanner and point-of-sale (POS), electronic data interchange (EDI), direct-store-delivery (DSD), distributor-to-store and more. We know how to integrate sales data with internal systems and product sheets - and how to report back to you in a way that makes sense for your business. Our retail customers can use the resulting business intelligence to: Identify opportunity gaps and optimize assortments Stay on top of out-of-stock issues Measure and affect the performance of merchandising/pricing strategies Get the most out of vendor rebate program We know that MSA can deliver value to your business - no matter how your data is currently collected, cleansed, or housed. Call us today to discuss your technology and business goals and needs.