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Management Science Associates is well acquainted with Trade Dimensions and its TDLinx product line. We have agreements that assure confidentiality between the two companies, and allow for joint marketing and third-party processing. TDLinx is often described as the "UPC of Retail." Codes are assigned to each store location and at every other level of the retail hierarchy - account, buying office, grocery supplier, grocery distribution center, corporation and holding company. These codes allow any two parties to communicate about retail locations, internally within departments and across systems, and externally with trading partners and service providers. The primary MSA use for TDLinx codes is within the Reseller Information System (RIS). Our clients have requested that we integrate the TDLinx codes with the distributor shipment data we collect for them. They are typically using TDLinx information to improve their call files and intelligence about their targeted stores. |